Venture Pointe in the Press

If I Were Launching an MSP Now | Jim Satterwhite

mspentorjimNovember 2, 2016:  Jim Satterwhite, President and COO of Venture Pointe, based in Jacksonville, Fla., shares three suggestions he’d apply if he were launching an MSP from scratch today.


  1. Be disciplined in adhering to your strategic focus – A lot of new MSPs – and we found ourselves in the same problem initially – you’re going to open your door, you want business, and you’re willing to take anybody’s business. But that doesn’t necessarily bode well with your focus. So, just understand your focus around your vertical, develop the type of client you want and stay within that parameter. As an early-start MSP, you kind of let your clients drive you sometimes out of that vertical. For example, our kind of moniker is that we want to be their single point of contact for all their technology needs. Unfortunately, sometimes that makes you lose focus. You sell them and maintain their printers, then you quickly find your clients asking you if can you sell them ink as well. That just distracts you from your focus. Establish your focus and stay in it.
  2. Strive for deeper relationships with clients – Take the time to sit down with your clients. It speaks to the service level you’re wanting to obtain; the partnership that you need. If people think you’re there to sell them something all the time, they’re not going to be a partner. They’re not going to give you referrals. They’re not going to call you just to ask your opinion; to give you that resell opportunity. Establish a regular conversation with your clients. Develop very concise reporting as to what they want to see, not what you think they want to see. That will provide you the opportunity to better understand their needs.
  3. Establish a technology plan for your clients – If I was going to start a new (MSP) now, I would do that earlier than when we did. We kind of got our clients going, then we circled back to them later. And we found a lot of surprises. Early on in your relationship, when you set your business up with your client, understand what they want to do next year, in 18 months. Then you can better adapt to help them. Good example of that is, we got a client. They had three operational shops around the state of Florida. We didn’t ask the question early enough, quite frankly, and about a year into it, they ballooned to nine shops within the state. We had to play catch up. If I had to start over again, I would spend more time to understand the future direction of the client so that you can adequately prepare yourself, through making sure you have the right bandwidth and that you have the right level of staff; appropriate type of staff to support that type of growth of your client.

View the full article here.

Venture Pointe Ranked Among Top 501 Managed Service Providers by Penton Technology’s MSPmentor

9th Annual MSP 501 Ranking and Study Identifies
World’s Most Progressive MSPs in Information Technology


June 23, 2016: Venture Pointe ranks among the world’s most progressive 501 Managed Service Providers (MSPs), according to Penton Technology’s 9th-annual MSP 501 list and study. The top MSP 501 companies ranked this year include organizations from around the world and from diverse technology and business backgrounds. Collectively, they amassed $9.82 billion in sales in 2015 and increased their oversight of technology devices to more than 5.6 million.

Managed Service Provider Jacksonville FL

The complete 2016 MSP 501 list is available at MSPmentor. In addition to honoring Venture Pointe, this year’s MSP 501 list and study showcases the following:


  • The top ranked MSPs in North America
  • The top MSPs in Europe, Middle East and Africa
  • The top MSPs in Asia, Australia and New Zealand
  • The top Small Business MSPs’ list, comprised of organizations with 10 or fewer employees
  • The top vertical markets pursued by MSP 501 companies
  • The leading tools they leverage to run their businesses
  • And the top technologies they provide to customers


“We’re honored to be ranked on this year’s MSP 501 list,” said Jim Satterwhite, Chief Operating Officer, Venture Pointe. “It’s nice to see our company’s dedication to a progressive business model designed to serve the evolving needs of the SMB market recognized.  Being named to this list validates our industry leadership.”


“On behalf of Penton and MSPmentor, I would like to congratulate Venture Pointe for its recognition as an MSP 501 honoree,” said Aldrin Brown, Editor in Chief, MSPmentor. “The managed service provider market is evolving at a rapid pace and the companies showcased on the 2016 MSP 501 list represent the most agile, flexible and innovative organizations in the industry.”


The 2016 MSP 501 list is based on data collected by MSPmentor and its partner, Clarity Channel Advisors. Data was collected online from March through April 2016. The MSP 501 list recognizes top manaaged service providers based on metrics including recurring revenue, growth and other factors. In addition to a ranking on the MSP 501 list, every company that participated in the study has been assigned a score reflecting its intrinsic value. The measure, known as the Total Service Provider (TSP) score, evaluates an MSP’s mix of revenue from various activities, including consulting, cloud, reselling and managed services.


About Venture Pointe


Venture Pointe, a managed service provider in Jacksonville FL, provides IT solutions to businesses of all sizes. Our leadership team has over five decades of combined experience in the IT industry. We employ an expert staff trained to handle technology issues at any level. We work closely with all of our clients to analyze business structure and network needs so that we can create a custom-fit solutions that will meet all connectivity and security requirements. For more information, visit


About Penton’s channel brands


Penton’s channel brands , define emerging IT markets and disrupt established IT markets. The brands’ channel-centric online communities include MSPmentor, The VAR Guy, Talkin’ Cloud and the WHIR.


About Penton


Penton is an innovative information services company that empowers nearly 20 million business decision makers in markets that drive more than 12 trillion dollars in purchases each year. Our products inform with rich industry insights and workflow tools; engage through dynamic events, education and networking; and advance business with powerful marketing services programs. Penton is the way smart businesses buy, sell and grow. Headquartered in New York, Penton is privately owned by MidOcean Partners and Wasserstein & Co., LP. For additional information on the company and its businesses, visit or follow us on Twitter @PentonNow.


Jim Satterwhite, Chief Operating Officer, Venture Pointe


Aldrin Brown, Editor in Chief, MSPmentor

Venture Pointe Ranked to the First Annual Clarity TSP List

Jacksonville FL, June 23, 2016 – Venture Pointe, a leading provider of comprehensive managed IT and cloud services, today announced that it has been named to the first annual Clarity Total Service Provider (TSP) List in conjunction with Penton Technology’s worldwide MSPmentor 501 List. Venture Pointe ranks on the Clarity TSP list which measures a company’s revenue health, productivity and business model.


“We’re honored to be ranked on this year’s TSP 501 list,” said Jim Satterwhite, Chief Operating Officer, Venture Pointe. “It’s nice to see our company’s dedication to a progressive business model designed to serve the evolving needs of the SMB market recognized.  Being named to this list validates our industry leadership.”

Managed Service Provider Jacksonville FL

The TSP 501 List is based on data collected by MSPmentor and Clarity Intelligence Platform. Rankings are determined based on a healthy recurring revenue mix, value added consulting services and revenue per employee benchmarks.


“On behalf of Penton, MSPmentor and Clarity,  I would like to congratulate Venture Pointe for its recognition as a TSP 501 honoree,” said Jim Lippie, CEO of Clarity. “The managed service provider market is moving at a rapid rate and the companies showcased on the 2016 TSP 501 list represent organizations with the most evolved business models who have positioned themselves well for future growth.”


About Clarity


Clarity Intelligence Platform is designed to provide MSPs with the business intelligence that allows them benchmark their own business and drive more value into their client relationships through the aggregation of SMB data. For more information, please go to

For personal, customized IT services, contact Venture Pointe today!